Is CRM really required for my Business?

Deciding whether to implement CRM software in your business or not is a very tough decision to make. With the help of this article, you can easily make a quick decision in the next 10 minutes.


In this article, you will get lots of insights on the below questions.



Also, we don’t want you to leave our website empty-handed. You will also get a free pipeline builder worksheet and the link for the same is available below in this article.

You can also book a 30-Minute Free Consultation with our experts to understand whether CRM software is really required for your business.

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Get Started for Free

There is nothing to lose but a higher probability is there for you to gain so much from Solid Performers CRM as it is one of the Best Sales CRM Software in the market.

Try out the CRM for Free and don’t pay anything until you are satisfied completely.

We assure you that this is one of the best decisions for your business growth and success.

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Top 10 Tips to decide easily whether to implement a CRM or not

Lead Flow Count

This is one of the primary reasons to use CRM software. If the number of leads that you receive on a daily basis is less than 5, then there is no need to use CRM software. But, if you receive more than 5 leads per day, then it is high time to consider implementing CRM software.

The reason is if you calculate the monthly leads, then it will cross more than 150 leads and you might miss some really good conversions if you don’t use CRM software.

Number of Follow-ups

If the total number of follow-ups that you need to perform in order to close a lead is 3 or less than 3 attempts, then there is no need to use CRM software. But, if you need to perform more than 3 follow-ups to close a lead, then implementing CRM software will help you to streamline the process in a much better way.

You can set up multiple follow-up reminders for the leads and you will not miss a follow-up as that is one of the crucial factors for closing the lead.

Timeline for Closure

Closing a lead on an immediate basis or less than 2 days might not need CRM software in many instances. Again, this will vary from business to business but if the time taken to close a lead is more than 3 days, then implementing CRM software is the best option.

This is because we will miss out on following up with the old lead if the closure exceeds more than 3 days and tend to start concentrating on the new leads. When this happens, you might miss some good closures and you can avoid this with the help of CRM software.

Cost of Inaction

Consider the money that you will lose without implementing the CRM software. If the cost of implementing the CRM is less than the money you are going to lose by not implementing the CRM, then there is no need to implement a CRM.

For e.g. If CRM costs you $100 per month and by not implementing CRM, if you lose $500 per month, then it is high time to implement the CRM. 

Sales Team Size

If you are a solopreneur or have 2 or 3 sales executives, then there is no need to implement CRM software. But, if you have a sales team of 5 or more members, then it is a must to implement the CRM software. This is because, it will become very difficult for you to manage the sales performance, and work done as we as other activities performed by them without a proper CRM system in place.

Customer Base

If you have 50 or less than 50 clients/ customers, then you can manage them easily with the help of an excel sheet. But, if you have more than 50 customers and you are doing regular interactions with the existing customers, then implementing a customer relationship management software is the best option for you. This helps you to take things in a smooth way.

Feeling Stuck

For some reason, you are doing everything to improve the sales but there is no growth in sales, then implementing the CRM software might be the next step as this will help and guide you to understand the bottleneck in the sales process and you can manage it efficiently.

Multiple Leads Sources & Data Management

If you have one or two lead sources that too offline sources, then there is no need to implement CRM software. But, if you have multiple lead sources which include websites, landing pages, google ads, social media ads, and various other lead aggregators, then it is high time to implement CRM software.

This is because you can integrate all your leads sources directly with the CRM and leads from all your sources will land on CRM directly and will get allocated to your sales executives also on an automated manner. You can also perform multiple sales automation using CRM software.

Sales & Business Growth

There are many businesses that will perform consistently after reaching a particular level. Most of these might be small or individual-based businesses and they don’t need to implement CRM software.

But, if you are a growing company and have very good plans to scale & grow and to improve the sales & sales team members over a period of time, then CRM software is the baseline for you.

Analytics & Reports

If your business doesn’t depend on reports, data & analytics, then implementing CRM software might not be of much help to you. But, if analytics & reports is going to boost your sales growth, then you need to implement the CRM software for sure.

With the help of the above 10 tips, you can easily decide whether to implement CRM software for your business or not. If you still need clarification, you can schedule a 30-minute free consultation with our experts using the button below and they will clarify your doubts about whether implementing the CRM software for your business is the right choice for you or not.

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How to manage without CRM?

If your answer to all the above questions shows that there is no need to use CRM software in your business, then there are some ways in which you can manage your business data without CRM software.

Now if your answer to any of the above tips is to implement CRM software, then you proceed with the implementation of CRM software as soon as possible.

Here are the top 2 alternatives to use, so that you can manage your business without CRM software.

Use Google or Excel Spreadsheet

This is the best option when you have very little data and you want to organize those data in a much better way. You can create the sheets as per your business requirement. This might take some time in the beginning but it is worth spending time on it.

Free Mobile Apps

If you are a solopreneur and don’t need to share the data with your team members, there are multiple apps available in the play store or app store for free and you can install and use some of those. You might need to try some 5 or 6 apps to find a suitable one for you.

Free CRM vs Paid CRM Advantage

You can find a lot of points on the internet but in this article, we are highlighting the top important factors which you need to consider while implementing a Free CRM in your business.

Most free CRM offers basic functions to manage your sales and marketing activities but when it comes to performing advanced functions like automation, there will always be a paid plan at an additional cost or you might need to upgrade your plan to a high-level paid plan where you might need to pay a lot more when compared with other CRM providers.

The features and the plans available in the CRM will be clear and you can start using all the advanced functions from day 1. The most important point is not the cost factor but with regard to your growth. If you grow your business to the next level, what is the cost that you need to bear during that time if you implement a free CRM today?

Also, many free CRMs will have the option to add very limited data in the CRM and the support will also be very slow.

The important reason is if you plan to switch to some other affordable CRM after some time, it will be very difficult to migrate your data, train your sales team members, etc.,

So, whether you are implementing a Free CRM or Paid CRM, you always need to think about the ongoing cost and the cost that you are going to pay when you scale your company or that cost that you might need to pay after 3 years even if it is a Free CRM.

Once you have clarity on all these aspects, you can implement a CRM and make sure not to switch to other CRMs once you implement any CRM in your organization.

Need Assistance in Choosing the CRM?

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How to choose the best CRM for your business? 

Here are the 3 tips which will help you in making a simple and smooth decision to choose the best CRM for your Business, and which will help you in a long term.

  • Scalability
  • Investment
  • Flexibility

In the below video, you will get a detailed explanation of the top 5 benefits.

Some of the Testimonials 

It’s Now or Never.
Overcome the below issues easily with Solid Performers.


Repetitive Manual Work

Typing & sending the same mail again and again or creating the proposal with the same content multiple times can be automated or can be done in just a click using templates in the CRM.


Missed Follow-Up Costs You

More than 60% of the closure is done with the help of proper and effective follow-ups. We tend to miss that if the follow-up crosses more than 3 times which is a big loss for your business.


Team Management

Managing the Sales Team in a progressive way and guiding them with respect to their performance optimization is not possible without a complete idea of their work activity detailed report.


Sales Automation

Sending an automated email once a lead is received or allocating those leads to your sales team on an automated basis is not possible without using the Best CRM in the Market with lots of automation.


All Leads in One Place

It is practically not possible to collect all your leads from various sources like Justdial, website, Facebook, etc., under one panel and get a consolidated view on an automated basis without CRM.


Conversation History

The communication that happened with a lead or deal over a period of time will be lost if the team member leaves or the organization or it will be forgotten in a few months if you don’t use a CRM.

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